The American company Coca-Cola will become one of the main sponsors of the World Winter Universiade 2019, which will be held in March next year in Krasnoyarsk, Russia. The sponsorship agreement was signed between the head of the Directorate of Student Games and the CEO of Coca-Cola HBC Russia. Coca-Cola will become a supplier of soft drinks for the Universiade-2019 and will allocate more than 1 billion rubles for preparation for games. This is not the first sponsorship of the company, Coca-Cola always supports the world's largest sports events.
Over the past few days, Coca-Cola shares have increased by 1% and will continue to grow based on the news. Trading will be available during the American session, from 13:40 to 20:00 GMT.
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